Life in the USA is a complete guide to American life for immigrants and Americans. All materials on this site Copyright © Elliot Essman 2008. All rights reserved.    Home    Back    Next

Life in the USA
Public Services I
Shopping

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Category Killers
The term “Category Killer” refers to a type of retailer or chain of stores that is so big that it kills the category for everyone else. On the Internet, both eBay and amazon.com act as category killers. The term is usually used to refer to “big box stores,” for example electronics giant Best Buy. The huge home and building centers The Home Depot and Lowe's put many small hardware stores out of business, while local toy stores have had a hard time competing with giant Toys-R-Us. Book chains such as Barnes and Noble and Borders have had a similar effect on smaller bookstores. Other examples include PetSmart and Petco for pet products and Bed Bath & Beyond for home products.

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