Supermarkets, from Life in the USA: The Complete Guide for Immigrants and Americans

Life in the USA is a complete guide to American life for immigrants and Americans. All materials on this site Copyright © Elliot Essman 2007. All rights reserved.    Home    Back    Next

Life in the USA
Public Services I
Retail Food

Supermarkets
The primary outlet for retail food in the United States is the supermarket. Supermarkets carry a large number of brands for each item. Often the items from coffee to packaged meats come in several sizes. In suburban areas supermarkets can be immense, with pharmacy departments, on-site bakeries, even aisles where you can buy motor oil and hardware. A truly giant supermarket might have a separate aisle for dog food and another for cat food. Small supermarkets in cities often offer less variety. In America, a trip to the supermarket can be a major expedition. Financially astute consumers often make shopping lists in advance, and take advantage of "cents-off" coupons and weekly specials.

Supermarkets offer products under their own brand names as well as national brands. The supermarket brands cost less. Supermarkets also offer products in "generic" or "no name" packages, which cost even less. Often these products are exactly the same as the more expensive, nationally advertised brands.


Next Section: Farmers Markets

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