Syndication and Immortality, from Life in the USA: The Complete Guide for Immigrants and Americans

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Life in the USA
American Culture
Television

Syndication and Immortality
Once a television series goes off the air, if enough programs were made to generate any interest, the program will be syndicated, aired over and over again on independent and local stations, as well as cable and satellite networks.

The best loved of all American television series, Star Trek achieved most of its fame only after it was discontinued and put into syndication. Classic comedy series like I Love Lucy and The Honeymooners have succeeded in syndication for more than half a century. The public never gets tired of them. The enormously successful comedy series Seinfeld began syndicating older eposodes while it was still producing new episodes.

While comedies (sit-coms) do particularly well in syndication, dramas like Law and Order can show real staying power, appearing sometimes simultaneously on competing cable channels, even while new first run episodes are being produced.


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